Who we are

After 17 years of experience in the credit union industry, Ondine identified a market gap for a card program advocate and established GoCUCards in 2003.

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What we do

GoCUCards is designed to assist credit unions with card portfolio performance including all financial, operational and marketing functions.

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Industry Buzz

GoCUCards: Fun, Learning and New Friends at Charleston, SC “Danc...

Our fourth for 2015: "School of Credit Card Program Management" was held in Charleston, So... read more

NY Times: A Fairer Credit Card? Priceless? (A Timeless OP ED from NY T...

INDUSTRY representatives would have you believe that the Credit Card Accountability, Respo... read more

GoCUCards: 2015 Annual BIN Licensing Program Changes - Up to $10,000 f...

Here is a summary of the changes announced by VISA in November, but the full document can ... read more

GoCUCards: The Great Rate Debate- Part 1: “The Pursuit of The Ul...

NOTE: This is the first in a 5-part series of articles that I am calling "The Pursuit of T... read more

GoCUCards: Recapturing Credit Line Increases and Remaining CARD Act Co...

Equifax has an “Ability to Pay” solution to mitigate risk and keep you CARD ACT compli... read more

GoCUCards: Slow The Flow Reduce Your Stream of Credit Card Program Exp...

What defines a profitable credit card program? The general rule of thumb is a card program... read more

CBS Evening News: Ondine’s Appearance on CBS Evening News: Credi...

In its "Where America Stands" series, CBS News is looking at a broad spectrum of issues fa... read more

CU Broadcast: Credit card expert Ondine Irving discusses latest indust...

Card Analysis Solutions, Ondine Irving is back on the show with the latest issues, trends,... watch now

Credit Union Business: Forget Big Data - Understand The Basics

There are two main ways to go about to determining the marketing needs of a credit union c... read more


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